In a world that's increasingly digital and mobile, marketers need to be able to adjust their strategies on the fly.
Here's a golden rule of netiquette, "Do not do or say online what you would not do or say offline."
An excellent first impression by your potential customers starts with the visibility of your company’s name and website.
What can you do in 8 seconds? Take a big sip of water? Tie one shoelace? Well, as a web designer, that is the amount of time you have to captivate your visitors’ attention.
It’s no surprise that Google, the top search engine in the world, becomes smarter by the day, striving to provide the most value and best experience to its users.
While effective, this concept is not widely defined on the interwebs, but one that any marketer would benefit from understanding and putting into practice.