The leading electronics contract manufacturer for major OEM’s needed to update their outdated website while remaining true to their decades-long branding.
WORLD electronics has been one of the most successful electronic contract manufacturers for decades, without having to worry much about their website. With such a legacy, we had to reframe them as an innovator and help them release a website that built on their previous success.
We had to present their many services and certifications in a way that was intuitive to users and demonstrated proper information architecture. We opted to group services into categories, so as to display them in a more organized structure.
Their manufacturing plant has architectural significance and needed to be showcased on the new website as well, allowing users to “tour” the building without physically being there. By showcasing a full-screen video, users can get a full sense of the company without needing to visit.
By grouping services into categories and showcasing a full-screen video, users can get a full sense of the company without needing to visit.
WORLD wanted to ensure that their new website offered content to visitors, to help rank the website and convert leads. We developed thorough articles for their services along with blog posts relevant to their industry. The content on their website is now more than 40 times as much as their previous website, and their organic traffic has increased over tenfold due to it.
We’ve enjoyed working with Rise for several years. They’re always there for us when we need them, and never disappoint.Ryan Gardecki IT Manager, WORLD electronics
The website contains over 60 well-structured pages to ensure visitors can access the information they need without being overwhelmed. Service categories with individual services are displayed in carousels.
We implemented numerous features to enhance the UX. We added custom forms, featured videos, clean interfaces, and blog articles. We also built in the ability to manage all content via the WordPress CMS.
We gave WORLD electronics a competitive edge with a fast, SEO-friendly website. Talk to us today to find out how we can optimize your website too.
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