Being in the e-commerce industry is both a blessing and a curse. While it’s never been easier to launch an online platform to sell your products or services, that also means your competitors are doing the same thing, making competition quite stiff. How can you make your e-commerce operation stand out from all the rest on the web?
It’s far too easy to become just another online store in your industry. You’re not satisfied, so you’ve tried to launch a blog or dabbled in some social-media outreach. However, nothing’s worked! What do you do? The answer lies in a well-planned, full-scale digital strategy that’s data-based and results-oriented. Welcome to how Rise does e-commerce marketing.
Traffic is the most important element of a successful e-commerce store. Well-executed SEO campaigns drive organic traffic to your platform based on keywords your customers are using the most. Our e-commerce specialists spearhead on-point keyword research and implement the right SEO campaigns to ensure that your e-commerce store continually appears on the first SERPs across all major search engines for your industry.
To get the best results from search engines, paid search is a strategy you can’t neglect. After identifying your most searched-for keywords, our e-commerce marketing engineers use a host of PPC tactics to show ads to your customers when they’re surfing the web and ready to buy. The result is an optimized ad that takes customers straight to your e-commerce store for more conversions.
The third pillar of any successful e-commerce marketing plan, stellar content keeps your customers on your website longer and increases their desire to convert in higher numbers. Our e-commerce marketing professionals create amazing content on your blog, social media channels, and email newsletters to make sure that your customers can’t get enough of your brand.
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Our online visibility has increased by 50% year over year since 2016, thanks to Rise’s expertise. Their team is always available and collaborates fluidly with internal staff.Megan Heinen Director of Marketing, Home Care Assistance The #1 fastest growing company in the $100B in-home care industry